By Bruce Shawkey
From the 1968 S&H Green Stamps catalog, you could get this Longines
"Gold Medal" wristwatch for 26-1/2 books of stamps.
S&H Green Stamps was a line of trading stamps popular in the United States from 1896 until the late 1980s. They were distributed as part of a rewards program operated by the Sperry & Hutchinson company (S&H), founded in 1896 by Thomas Sperry and Shelley Byron Hutchinson. During the 1960s, the company issued more stamps than the U.S. Postal Service and distributed 35 million catalogs a year.
Customers received stamps at the checkout counters of supermarkets, department stores, and gas stations among other retailers, which could then be redeemed for products from the catalog. The company ceased operations in the early 1980s, after which S&H accepted savings books for those who had unredeemed.
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