Arly

 Arly -- This brand was founded in 1947 with offices in Switzerland, (Tramelan) and Germany. The brand appears in various registries beginning in 1950. A regular advertiser during the 1950s in Swiss Horological Journal, but not an attendee at the Basel exhibition in those days. 

Typical ad from the '40s-'50s

The current website www.arlywatch.de is maintained by R. Reuther Mechanical Watches, with headquarters Coburg, Germany.  Various vintage wristwatches are seen for sale or auction on popular websites, including chronographs and multi-date watches.

Typical Vintage Examples

Many of their current watches are a tribute to their heritage, as seen in the chronograph with dial signed "since 1947." 

Current Chronograph

Current offices are in Coberg, Germany, and interested parties are instructed on the website to contact the company directly at mail@arlywatch.de for sales information.

The b/w ad is from my book, "The Golden Age of the Swiss Wristwatch," 300-plus pages of vintage ads, plus histories of these obscure companies that sprang up after WWII. The price is $39.95 plus shipping. 

For more information, and to order a copy, go to this link:

Thanks to all who have contributed to my gofundme campaign to cover medical expenses incurred from my recent stroke.

I am just starting to get back into watches by posting to social media. To learn more or to contribute, click on the following link:

Thanks for your interest!